E commerce

The inaugural InnoEX, co-organised by the Hong Kong Special Administrative Region Government and the Hong Kong Trade Development Council (HKTDC, promoted Hong Kong’s strengths in innovation and tech.

SmartHK, a flagship event of Guangdong-Hong Kong Cooperation Week, drew about 2,000 business elites to Guangzhou this week, boosting cooperation between Hong Kong and the mainland centres of the Guangdong-Hong Kong-Macao Greater Bay Area (GBA).

Think Business, Think Hong Kong – 成就機遇．首選香港 – is a signature promotion campaign organised by the Hong Kong Trade Development Council (HKTDC) to showcase the city as a resilient business and innovation hub facilitating global businesses to capture new demands and realise business opportunities worldwide.

Social commerce is a well-established concept – the term appeared nearly two decades ago – but this branch of e-commerce is continually evolving, leaving marketing and sales professionals navigating through a shifting maze.

Small and medium-sized enterprises (SMEs) usually need to run a tight ship – they are, after all, small. This means the CEO, CTO, COO, CIO – the entire C suite – can be rolled into one person.

The Hong Kong Trade Development Council (HKTDC) began running its SmartHK programme in major cities in Mainland China (including Guangzhou, Jinan, Chengdu, Fuzhou and Hangzhou) in 2011. This year's SmartHK is the first large-scale HKTDC in the mainland since border reopening with Mainland China. It is of special significance to connect enterprises from the two places.