An integrated branding and marketing conference where global marketers, brands, advertising agencies, media, enterprises and innovation professionals will discuss marketing trends, exchange best marketing practices and explore new collaborations in Asia. From defining new marketing strategies to events that connect players and catalyse development, MarketingPulse is not only a conference, but an inspiring rendezvous to explore new frontiers in global markets.
MarketingPulse Online, a two-day virtual conference organised by the Hong Kong Trade Development Council (HKTDC), attracted an audience of more than 21,000 from over 50 countries and regions across the globe.
The COVID-19 pandemic has shaken up the marketing world both in what marketers do – they must cope with seismic shifts in product and service demand – and how marketers do things – restrictions on travel and physical contact have turbo-charged digitisation in the industry.
At the annual MarketingPulse branding and marketing conference, global marketers, brands and agencies can discuss marketing trends, exchange information on best practices and explore new collaborations in Asia.
The tech-savvy and big-spending 20-somethings and teenagers of Mainland China were in the spotlight at the Hong Kong Trade Development Council’s (HKTDC) MarketingPulse conference, held at the Hong Kong Convention and Exhibition Centre.