IP

Moonbug Entertainment, an international children's media company, has licensed one of its most popular properties – CoComelon – for use in an English course in Hong Kong.

April welcomed the return of the HKTDC’s long-standing Hong Kong International Licensing Show (HKILS), which drew over 320 exhibitors and showcased an extensive array of more than 550 brands and licensing projects.

The Hong Kong Trade Development Council's (HKTDC) Hong Kong International Film and Television Market (FILMART) promoted cross-regional exchanges this year, including cooperation between the HKTDC and Thailand, Shanghai, Guangzhou and other regions. Key production houses also leveraged the event’s platform to establish connections with potential partners and customers in overseas markets.

The diverse intellectual property and licensing business in Hong Kong is integrated into many fields beyond information technology. Brand licensing helps owners develop creative products and services and brings new business opportunities.

Innovation and technology are important engines for economic and enterprise development.

Ambitious people seeking a can-do city have streamed to Hong Kong for many years, making the city a magnet for talent. This talent magnet is now expanding more than 10 times in size and strength as the Guangdong-Hong Kong-Macao Greater Bay Area opens up to world business.