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The Thai Apparel and Accessories’ Market: Entry Strategies and Potential Partners

31 August 2020

While Thailand is a well-known garment producer and exporter, the volume of its apparel imports is also increasing, particularly for womenswear. Products range from expensive designer brands to mid-priced regional brands and low-priced local brands, offering good market opportunities for international suppliers. More

hktdc research

The Philippines’ Consumer Electronics Market: Pricing and Marketing Strategies

09 December 2019

The Philippines’ large young population is driving demand for electronic accessories. Hong Kong exporters looking to develop the Philippines market may do well by focusing on a niche market sector and adopting a low to mid-end pricing strategy. While selling via brick-and-mortar stores remains important, using online sales channels is essential when targeting millennial consumers. More

hktdc research

Cross-border E-commerce: The Shop-in-Shop Experience of One Mainland Supermarket (Interview with Vanguard)

30 August 2016

Focusing on cross-border shopping, China Resources Vanguard’s flagship online shopping mall, ewj.com, takes traditional supermarket retailing towards the era of cross-border e-commerce. Michael Li, Shenzhen China Resources Vanguard (CRV) E-Commerce general manager, shares the operational experience of ewj.com, which may be of reference value to companies looking to enter the mainland cross-border e-commerce retail market. More

hktdc research

Cross-border E-commerce: The Mainland Department Store that Became an Importer (Interview with Grandbuy)

23 August 2016

Grandbuy’s high trustworthiness and large mid- to upmarket clientele have helped its e-commerce branch GBHui.com (GBHui) expand into the cross-border e-commerce importing business. The General Manager of GBHui explains how resources in Grandbuy’s physical stores have been utilised in setting up “neighbourhood” experience stores to bolster consumer confidence in GBHui’s cross-border shopping. More

hktdc research

China’s Skincare and Cosmetics Distribution Channels: Characteristics of Male Consumers

29 April 2016

HKTDC Research conducted a series of company visits, consumer focus group discussions and an online questionnaire to get a good understanding of China’s skincare and cosmetics products market. The survey found that traditional TV commercials are the main channel used by the majority of men to obtain products information. Their average spending online is roughly the same as at physical store. In general, men spent RMB3,496 on average on skincare and cosmetics products a year. More

hktdc research

PRD transformation and upgrade (1): Long-term industry objective

08 April 2013

The small appliance industry is very competitive with a small profit margin. Rising labour and land costs, Rmb appreciation and other factors in recent years have further nibbled away at the profitability of this business. In view of the sluggish growth of the global market, manufacturers in the Pearl River Delta feel compelled to take appropriate measures to accelerate their upgrade and transformation to increase their competitiveness More

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