ONLINE SHOPPING

The end of the year has long been the busiest period for the world’s retailers, a time when shoppers prepare to celebrate Christmas and look to ready themselves for the New Year festivities. As a consequence, the year-end sales results in many of Hong Kong’s key export markets are seen as bellwethers of consumer demand in individual national and regional economies, which in turn provides some insight into likely export levels for the year to come. More

With rising household incomes and more families with fewer children, Malaysian parents are inclined to spend more on quality toys and baby products, offering great opportunities for Hong Kong exporters targeting the mid-market segment. To make successful inroads into the local market, Hong Kong exporters are advised to ride the latest industry trends and choose the right sales and marketing channels. More

Sa Sa International Holdings Limited is a leading cosmetics retail group. Sa Sa launched its e-business platform sasa.com in 2000. Targeting the mainland market, Sa Sa also sells products through other online platforms, such as JD.com, Tmall Global and Kaola.com. The senior vice president of sasa.com, shares the experience of operating online platforms on the mainland and the impact of social media and KOLs to mainland consumers. More