T-box x SHOPLINE digital marketing workshop series: “Customer targeting: social media promotion & audience insight”

The ecommerce business is booming and will continue to grow rapidly from last year. Enterprises utilize social media knowledge and tools to increase brand awareness in order to target the potential customers. At this workshop, a representative from Shopline will share overview of latest digital and social media marketing trends. In addition, the workshop will introduce Facebook ad types and how to create a successful Facebook advertising campaign, Facebook fans page setting and multimedia content management, as well as the basics of Facebook Audience Insight. It supports enterprises on how to create a successful Facebook advertising campaign and how to plan an integrated digital marketing strategy in order to enhance business performance.