Fashion Hong Kong Showroom in Shanghai (March – April 2022)

Date

March – April 2022

Country / Region

Shanghai, Mainland China

Format

Showcase Display

Event Details

Objectives
	To help Hong Kong fashion companies tap on the Mainland China market To create B2B opportunities for Hong Kong companies to meet with professional buyers and establish business networks in Shanghai, one of the globally significant fashion cities To understand local buyer and consumer preference/ trend in the Mainland China for future promotional campaigns and strategies

Programme elements:
	Product Showcase at DADA Showroom, one of the official showroom partners of Shanghai Fashion Week Autumn/ Winter 2022 Business matching services with professional fashion buyers and select shops Pre-event sales-pitching consultations Post-event follow-up on potential orders / collaborations Digital Marketing and publicity

Participants

5-6 Hong Kong fashion apparel and accessory brands.
(such as garment, fashion accessories, handbags and footwear, eyewear, etc.)

Participation Fee

HKD$9,500 per brand

Remarks

Subject to TID’s approval, Hong Kong participants may be eligible to apply for the SME Export Marketing Fund (EMF). If Hong Kong delegates participating in the promotion wish to apply for funding support, the maximum amount of funding support for each successful application will be 50% of the total approved expenditure incurred by the applicant enterprises. Please contact the TID Office by calling 2398 5127 or visiting www.tid.gov.hk for more details.

Industry

Garments, Textiles & Accessories

Organiser

Hong Kong Trade Development Council

Contact Information

Ms Sharyn Li / Ms Zoe Yeung

Tel: +852 2584 4223 / +852 2584 4372

Email: sharyn.st.li@hktdc.org / zoe.sy.yeung@hktdc.org

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