Hong Kong’s franchising market has been developing steadily, most of the well-known international franchise brands, including McDonald’s, KFC, 7-Eleven, Subway, Starbucks and Pizza Hut, have a presence in Hong Kong. According to Hong Kong Franchise Association’s estimates, around 43% of the franchises in Hong Kong are in the catering business, 20% in retailing and 37% in other services. More
