Boys’ and girls’ preference for toys varies at different ages. According to HKTDC’s report “China’s Toy Shoppers: A Purchasing Behaviour Survey”, girls in different age groups all like plush toys and dolls, while boys like remote-control/electric toys. It is worth noting that children aged 3-6 already like to play mobile or computer games. As they grow older, their interest in mobile/computer games also becomes stronger.
Mainland parents are paying increasing attention to the safety and quality of toys. The Hong Kong Trade Development Council conducted a consumer survey in eight major Chinese cities (Beijing, Shanghai, Guangzhou, Chengdu, Wuhan, Shenyang, Nanjing and Xian) from January to March 2014 in order to get an understanding of mainland parents’ consumption concept, purchasing behaviour and changes in demand. This survey report is an essential guide for any company involved in the toys and games sector. More
Steady growth of the electronics market is expected to continue throughout 2014, as the ubiquity of smartphones and tablets drives the sales of audio-visual products, accessories and wearable electronics. Falling costs have opened up both the commercial and domestic markets to 3D printers, while the increasing global popularity of e-tailing has boosted electronics sales, particularly for medium-priced items. More
Industry players are increasingly adding “smart” features to their electronic devices in order to capitalise on the continuing popularity of smartphones and tablets. And falling 3D printer and printing material costs are set to transform the sector. Respondents at the Hong Kong Electronics Fair 2013 (Autumn Edition) forecast the electronics market will enjoy steady growth in 2014, with personal electronics, accessories and audio-visual equipment set to enjoy the highest sales growth. More
The Electronics Fair 2013 (Spring Edition) saw attendees optimistic about the coming year, as industry players are largely optimistic about developments across the majority of the world’s markets. This upbeat outlook is partly due to the robust sales of smartphones and tablets, with a fall in the retail prices of both expected to boost demand. The star performer, though, is likely to be audio-visual equipment, largely seen as set to enjoy the highest sales growth in 2013. More