Many mainland consumers are buying imported brands through cross-border e-commerce platforms. Founded in Hong Kong, with branches in Shenzhen and Shunde, MY Super eCommerce Co Ltd specialises in brand development and full-process cross-border e-commerce services for overseas brands on the mainland. Founder and CEO Tommy Cheng spoke to HKTDC Research about his experience in developing brands and promoting cross-border e-commerce in the GBA. More
