IMPORTED FOOD

China’s Packaged Food Market: Major Consumer Trends

21 March 2018

A consumer survey conducted by HKTDC Research shows that four major trends have emerged in the mainland packaged food market, namely the gradual return of consumer confidence in domestic brands; preference for attractive packaging and international flavours; diversity of online and physical sales channels; and growing popularity of organic varieties. More

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Cashing In on China’s Upgraded Food and Wine Preferences

15 November 2017

“As consumption upgrades, market opportunities emerge for lifestyle stores specialised in imported products. At the same time, as mainland consumers become better informed, they are also more discerning.” said Liao Yujun, Purchasing Director of YUKI Imported Product Lifestyle Store, who provides valuable information for industry players wishing to enter the Chinese food and wine market. More

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China’s Middle-Class Consumers: 2017 Survey Summary and Recommendations

23 August 2017

This survey tries to track and understand the preferences and spending patterns of China’s middle-class consumers. It also explores the impact China’s 13th Five-Year Plan is having on middle-class consumption and way of life. This article summarises the major findings of the survey and offers some recommendations in market development. More

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China’s Middle-Class Consumers: Preferences and Spending Trends

18 July 2017

According to HKTDC survey, 81% of the mainland middle-class consumers expect their income to continue to increase in the coming two to three years. Taking regular exercise and eating western food have become features of the middle-class lifestyle. Mainland middle-class consumers are attaching more importance to personal feeling and are more confident and assertive in spending. More

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The Philippine Food Market: How Hong Kong Can Best Serve

22 December 2014

Increasing urbanisation and growing incomes in the Philippines are creating robust demand for quality imported food products, as well as attracting more international catering services brands to the country. This positive economic environment provides good opportunities for Hong Kong food and beverages companies to enter this fast-expanding Southeast Asian market. More

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Chinese consumers increasingly sensitive to imported food origins

08 July 2014

Previously, consumers bought imported food mainly as gifts and the preference was to buy mid- to high-end items of famous brands. Now, with consumer confidence in domestically produced food shaken, the market for imported food for self-consumption has been growing relentlessly, offering imported food of different grades opportunities to enter the mainland market and establish their brands. According to a HLTDC survey, consumers are increasingly sensitive about the place of origin. More

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China's packaged food market: consumer preferences and spending patterns (Executive summary)

13 June 2014

According to a survey by HKTDC, 81% of the respondents agree that they are now buying more packaged food than before. Consumers are increasingly “sophisticated” and they are trying out a lot more new products. 58% of the respondents agree that they are now buying more imported packaged food than before. More

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Social media in China: the marketing experience of a food importer

23 December 2013

Established in Guangzhou in 2006, Uchoice offering imported chilled seafood and meats online as well as natural health foods. In a bid to enhance the image of Uchoice as a retail brand and expand its clientele, Uchoice has set up accounts in WeChat and Weibo in a move to engage the consumers. It is worth noting that hard sell strategies are not suitable on social networks and a link to the company’s online shop must be in place to bring potential customers to its online shop. More