Workshop on SME Personal Branding

WHAT: This interactive workshop introduces personal branding – which is important for business development, career and life. Small- and medium-sized enterprises (SMEs) will learn how to create a unique space and identity, how to connect with people, and how to grow their business. Through various exercises, including roleplays and audio-visual elements, participants will work on brand assessment to create an excellent impression when meeting people, techniques to make networking easier, and the art of the “elevator pitch”. Attendees will leave with an actionable follow-up plan and the next steps to achieve their career and business goals.WHEN: 30 Jan 2019 (Wednesday), 3:30pm-5pmFree of chargeWHO: Organised by the Hong Kong Trade Development CouncilWHY: The workshop is delivered by Nidhi Kush Shah, an internationally sought-after speaker, writer and executive coach with a decade of experience in training, consulting and coaching. She is passionate about inspiring and working with leaders and aspiring leaders to help them communicate with impact and lead with charisma. Specialising in personal branding, communication, interpersonal and intercultural skills, Nidhi delivers bespoke keynote workshops at conferences as well as training and coaching solutions for corporates. She has conducted successful speaking and training engagements with big corporates from Asia-Pacific, Europe, the United Kingdom and United States across a wide range of industries.WHERE: HKTDC SME Centre, Ground Floor, Hong Kong Convention and Exhibition Centre