A Manifesto for High-Impact Marketing
26 April 2019
It's no longer enough for companies to offer the best product or value, according to Endeavor's Chief Marketing Officer. Bozoma Saint John joined MarketingPulse 2019 to discuss how companies can connect with their customer on an emotional level. The biggest challenge facing marketers in the next few years? Remaining relevant in a fast-changing world, says Ms Saint John.